Consider your professional image
The flood of Design and DTP software on the market means that just about anyone who can change the colour of a font can call themselves a designer. Don’t be fooled into going with the cheapest quote, or let your mate who’s got Photoshop control the visual face of your business. There are a number of factors involved in creating any graphical work, many of which are utilised before pen hits paper. An experienced designer will call upon things such as market research, current trends and available technology. They will endeavour to keep the professional image you rely on to maintain your current clients and make new ones.
THE PUBLIC IMAGE OF YOUR COMPANY IS WORTH MORE THAN MONEY. IT IS A VALUABLE, MARKETING ASSET
> what is it and why is it important?
Branding is the visual, emotional and cultural image associated with a company or a product. Branding is the complete professional image that a business wishes to project to make it recognisable and distinct. A successful business identity and branding is consistently carried through all aspects of a company’s access to the public, customers, and potential customers: business card, letterhead and envelope, brochures, print advertisements, web presence, media advertisements, signage, etc.
The purpose of having people remember the brand name and have positive associations with that brand is to make their product selection easier and enhance the value and satisfaction they get from the product. Research has proven that consumers are more likely to purchase familiar or well known brands – they feel more confident and are more likely to trust known brands.
Our design services include:
- Creative direction
- Branding and logo design
- Print design (brochures, business cards, stationary, posters, advertising)
- Digital design – for all online marketing media ( Website design, digital advertising, social media)
- Product / package design
- Signage and Point of Sale design